LORAC Eye Primer: Oil-Free Makeup Base

LORAC is a manufacturer with a story that dates back to the inspiration of Hollywood beauty legend and professional makeup artist Carol Shaw. After witnessing skin irritation and breakouts on her celebrity clients, Shaw developed LORAC with the goal of creating professional formulas infused with gentle and soothing ingredients. These formulas provided professional performance without sacrificing healthy skin.

The brand quickly gained popularity for its effortless, red carpet style and skin-friendly ingredients, making it a favorite among professional artists and A-list celebrities. More than two decades later, LORAC continues to prioritize the highest quality, pigment-packed formulas and wearable shades that meet the needs of professional artists.

The PRO Essentials collection offers a range of products that are ideal for both professional artists and individuals looking to create flawless looks that last. The products are ultra-pigmented, gentle, and velvety-smooth. The ALTER EGO collection features sexy and playful lip shades in various finishes, all formulated with vitamins, antioxidants, and emollients to nourish the lips.

For achieving complexion porefection, the POREfection collection offers gentle formulas in different finishes that are formulated without mineral oils, parabens, and fragrance. These products are infused with natural botanicals and antioxidants to soothe and rejuvenate the skin. The UNZIPPED collection offers universally flattering eye shadow palettes that are effortlessly blendable, highly-pigmented, long-lasting, and silky-smooth.

The LIGHT SOURCE collection features smooth, Paraben-free formulas that instantly bring color and life to the skin. The blushes, highlighters, and primers in this collection are infused with antioxidants to provide a healthy, luminous flush. The TANtalizer collection allows users to create radiant warmth with matte or shimmer products that produce a sexy, warm, and natural glow all year long.

Finally, the Hollywood Heart collection honors LORAC's heritage as one of the original celebrity cosmetic brands. The brand continues to collaborate with movie studios, celebrities, beauty influencers, and all things Hollywood. LORAC's goal is to provide tools and on-trend techniques that allow everyone to create beautiful looks just like a professional artist.

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